Being a small company often means you need to keep things lean, including product development.

The team at Owl & Giraffe have worked at creative agencies and large global organisations, on small tactical projects to products with a 100 million+ users. Throughout those experiences, we've learn't a huge number of skills, but principally that good product development is productive, efficient and flexible. 

We have a strategic plan. It’s called doing things.
— Herb Kelleher

Product development at Owl & Giraffe takes two forms: working with a client's technical team to support and direct, or built in-house. We spend as much time as possible working on our own products, to keep refining our own approaches and to try out new techniques and tools, to increase efficiency and the quality of our output. Factors that are critical for a small team.

The pillars of product development

Product Management

Our team is experienced in various project and product management methodologies including waterfall and agile. But we believe every organisation, team and product is different, so we offer bespoke approaches for each project.


We believe every successful product should put the user at the heart of a product, which is why we specialise in UCD and gorilla research-design approaches. For all our design services please read our design and research page.


We pride ourselves in our technical capabilities, with experience developing full-stack technical solutions - specialising in LAMP. All engineering for our own products is done in-house on AWS services. 

Our products